Beyonce has just become the representative face of Pepsi with a sky-high salary of 50 million USD, The New York Times reported. This contract is not only limited to advertising activities but also extends to the company’s investment in Beyonce’s art projects.

The 16-time Grammy Award-winning singer will appear in a television commercial clip early next year. She also attended a few events to promote the image of this beverage product, such as performing in the Super Bowl show sponsored by Pepsi. In 2013, Beyonce will combine a tour to promote her new album with an advertising campaign for the Pepsi brand.

In particular, Beyonce’s face will be printed on the product bottles. However, the number of products with the image of the female singer will be very limited. Previously, the stars who advertised for this brand were Britney Spears, P!NK, Jennifer Lopez and David Beckham.

Beyonce and Jay-Z are one of the richest star couples in the world. Last year, this couple earned the most money in the Hollywood entertainment industry. Beyonce earned $40 million while rapper Jay-Z pocketed about $38 million.